National Resource Development: Priority #1 - OpEd
Given the media-driven consumer-oriented society that rules in America today, it is crucial for all Americans to understand the personal and societal effects of their every day spending. As our society is transformed from the societal safety net of the New Deal to one emphasizing personal responsibility, saving for the long term is crucial. We are inundated on a daily basis with images, jingles, and slogans telling us to spend our money on one item or service as opposed to another or at one place or another. The temptation to buy on impulse is a constant threat to personal economic welfare. For children particularly, it is crucial that they be taught the values and responsibilities that will enable them to thrive in our self reliant society.
Many young people today are entering their first jobs with virtually no awareness of the need for a lifetime savings plan, the importance of spending wisely. They haven’t a clue how to do either with any confidence they are doing it right. The opportunity to establish good habits of money management- stewardship, if you will- is critical at this time in their lives. Without it, many give in to the temptation to blow their first paychecks on the newest sneakers or stereo equipment instead of putting even a small portion away for a rainy day or the family college fund.
Assuring the right outcome to this economic fork in the road should be a societal mandate of paramount importance. The young people of this nation are its future. They are our greatest national resource. With growing worries over the job market and whether Social Security will still be there 30 years down the road, the time is ripe for instilling in pre-teens and teenagers the importance of responsibility for their own economic success. Parents should teach their children how to spend wisely by encouraging them to buy what they need rather than what they want. Teachers should also reinforce good economic behavior by their students. We should also see that basic information is supplemented as they progress through their teen years so by the time they hit twenty, the variety of investment opportunities available is at least generally understood...
Here in South Carolina we are lucky to have the South Carolina Council on Economic Education lodged at the Darla Moore School of Business in Columbia. The Council, in its words is “a non profit business education partnership dedicated to providing teachers with continuing education in economics and personal finance”. Its website, (sceconomics.org) is filled with economic education tools for kids from primary grades through high school that make learning the tools to navigate life’s economic challenges fun and relatively painless. While the Council has been here for thirty years, we are neglecting to use it to full potential. Too often this aspect of education is ignored.
Our kids are “over programmed” we are told, and this subject is one that quite often is left for life to teach. We can and ought to do better. Public schools should be required to demonstrate that their students can not only read and write, but they understand what is necessary in the way of prudent use of their earnings to survive and thrive in today’s fast changing world economy. From my perspective, I sure would like them to understand as well that each of them has a responsibility to utilize at least some of their prudently retained earnings to help those institutions in their community dependent on public charitable support. Our future is not only dependent on their economic sophistication but their moral maturity
In one particularly effective example of how to do this, parents, teachers, and young people joined together in Franklin County, Colorado several years ago to hold an event with the United Way and the National Endowment for Financial Education, Young Americans Education Foundation, and various local community groups to educate young people on personal finance, entrepreneurship, and career planning. The groups focused on educators and students during an economic education expo by staging a hands-on learning curriculum, animated financial concepts, business training, a high school financial planning seminar, and other events. The expo was held in response to local public outcry to give young people tools necessary, while they are in school, to make good, responsible financial decisions throughout their adult lives.
Events such as these succeed on two levels: they instill the ethics of personal financial responsibility in young people, and they build a sense of community in a city or town. Through a whole community banding together, adolescents will get the message that personal economic responsibility is crucial to their security and happiness both for the future and in the short term.
If such an event is not possible for individual parents and teachers, these adults should still work to instill the values of responsibility, frugality, and saving and investing into young people. Without these values, teens and pre-teens are at risk in our dynamic economy of not having the skills and personal habits to succeed.
The future of America depends on responsible individuals who spend and invest wisely.
Charleston is not so large that we wouldn’t directly benefit by creating our own program, and we are fortunate to have two fine public business schools here to help lead the way. The Citadel, its mentor association and the College of Charleston are excellent institutions dedicated to the welfare of our area who should undertake this effort as a joint project. Working with The Council on Economic Education, our Foundation and, The Board of Education, I would suggest we look at developing a pilot project this year to leverage our resources and create our own local program that will merge both moral and economic educational growth.
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Robert E. Freer, Jr is a Visiting Professor and the John S. Grinalds Leader in Residence at The Citadel and a regular contributor to the Mercury.
